Make Something X Premier

TV Marketing Campaign

In-Home Dementia Care Video & Photography for Louisville’s Healthcare Provider

We partnered with Premier Caregiver Services to create a series of videos and photographs that highlight the heart of their work: compassionate, consistent dementia care delivered in the comfort of home. As Louisville’s trusted in-home dementia care provider, Premier Caregiver Services is known for pairing families with highly trained caregivers who provide personalized, one-on-one support.

It was an honor to help tell their story through visuals that reflect the trust, professionalism, and warmth they bring to every client interaction. The final content was designed to feel authentic and human, giving families a clear sense of the care experience before they ever make the call.

How It Went Down

  • Collaborated with the Premier Caregiver Services team during pre-production to define tone, casting, messaging, and environments that felt authentic and respectful.

  • Filmed in a real home setting to display real comfort and professionalism.

  • Captured both commercial video content and brand photography for consistent visual use across platforms.

  • Delivered polished assets designed for web, social, TV and marketing campaigns.

A woman in blue scrubs kneeling on the grass feeding a yellow Labrador Retriever dog in a park with trees. In the background, two women are sitting on a bench chatting.
A healthcare worker shaking hands with an elderly woman while an middle-aged woman looks on, inside a well-lit room with glass doors and windows.
An elderly man with a beard wearing a plaid shirt and glasses is looking through binoculars. A young woman with brown hair and wearing a denim jacket is sitting next to him, smiling and looking slightly up.
Three women smiling and talking while working on a jigsaw puzzle at a wooden table. The woman in the middle has long gray hair and is wearing a blue top. The woman on the left has long brown hair and is wearing a green cardigan. The woman on the righ
A younger woman and an elderly woman sitting on a beige sofa, looking at a photo album together in a cozy living room.
A caregiver assisting an elderly woman with walking using a walker in a home.